MY COLOURFUL HISTORY
I’m a design veteran with oodles of experience in multiple industries.
MULTIMEDIA DESIGNER | ENTREPRENEUR | JANUARY 2023 to PRESENT
I provide a diverse range of services, from crafting eye-catching social media graphics and engaging videos, developing stunning landing pages and websites to creating unique business identities and signage.
TEAM LEAD | DIGIOUTSOURCE | APRIL 2014 - OCTOBER 2022
I started working at DigiOutsource [2014] in the Creative Studio after running my own graphic design business for 18 years. Within a short period of time, I was given the opportunity to lead a team of designers.
I had the privilege of building and leading a group of extremely talented designers and being part of a strong Creative Studio – the skills and expertise we offered were top-class.
I facilitated the creative team regarding their design content and implementation, client, stakeholder, and designer expectations among many other aspects.
My energetic personality and critical thinking skills lend themselves well to the work I did.
I excel at communication and building relationships and strive to ensure that every member of the team is working together and informed at each step of the creative process.
Some of responsibilities:
- Remained on top of all new customer trends that might influence brand and content across all regions and adjusted strategy accordingly.
- Recommended and drove brand enhancements based on thorough analysis, by coordinating and collaborating with relevant teams and departments.
- Managed creative output of online and offline design content, ensuring that consistent quality, accurate and engaging work was delivered timeously.
- Provided designers with resources that I kept updated:- Created various design templates [e.g., designer could view lobby design on desktop, mobile and tablet as they were designing]– Translations of various phrases and words in 16 languages- Downloaded, prepped and organised game resources- Sharing of business knowledge- Sourced content to support designer needs according to their expectations and level of expertise.
- Production management including the provision of a system for quick turnaround and urgent jobs.
- Production workflow and project planning. Used a seamless process on Jira that enabled designers and clients to track projects easily and quickly.
- Ensured that all projects were managed, tracked and delivered on time and according to client expectations.- Created a brief template for clients that was kept updated– Reviewed the brief once job logged by client – discussed any queries with them- Organised brainstorm or prep sessions- Prepped the job for designers on Jira [specs, size, time etc.- Assigned job to designer- Very important that designer has a chat with the client as well [a brief is never 100% clear and communication is key for clarity]
- Effective and continuous communication and expectation management for all interested stakeholders.
- Initiated client and designer chat groups in Teams.
- Consistent communication with each team member – always needed to be aware of what they were working on and assist with solutions to any problems they may have experienced with regards to a job.
- Individual catchups with team members on a regular basis.
MULTIMEDIA DESIGNER | DIGIOUTSOURCE | APRIL 2013 – APRIL 2014
Print, digital, and interactive media designer.
MULTIMEDIA DESIGNER | OWN BUSINESS | JANUARY 1995 - APRIL 2013
I ran my own graphic design company for 18 years
From Interactive CDs, Annual Reports, Photography and Wall Art to PowerPoint Presentations, Websites and Brochures, I did some very exciting work and had some wonderful clients:
- BATSA (British American Tobacco)Various PowerPoint presentations & CD-ROMs over 8 years
- Dunhill
3-year launch phase of their CRM project – series of interactive CD-ROMs filled with animations - Grey World WideVarious PowerPoint presentations & CD-ROMs over a 4-year period
- Woolworths
Various PowerPoint presentations & CD-ROMs - BoEPowerPoint templates
- TBWA Hunt Lascaris / TequilaVarious PowerPoint presentations & CD-ROMs for their clients
- PepkorVarious financial result presentations over a period of 9 years
- Chivas & AbsolutMultimedia presentations
- CTICC (Cape Town International Convention Centre)Print media and digital mailers
- Cape Town TourismPowerPoint & Interactive presentations as well as digital mailers
- CTCB (Cape Town Convention Bureau)Financial results printed booklet, convention booklets and timetables.
Digital mailers and presentations - UCT Unilever InstitutePowerPoint presentations
- Nando’sDesign and PowerPoint presentations
- De Kock CommunicationsPresentations (PowerPoint, Interactive CD-ROMs and self-running AVs), electronic mailers and websites for their clients
- Achievement AwardsPresentations (PowerPoint, Interactive CD-ROMs and self-running AVs)
- COCT (City of Cape Town)Print media, PowerPoints, Interactive CD-ROMs and self-running AVs as well as project managing the Cape Town City Signage Project (re-signing 1700 City facilities in Cape Town)
- imagineNATION AllianceRollout of a series of 6 Interactive CD-ROMs over the period of a year as well as digital mailers, presentations and their website.
Various presentations and print media design for their clients. - GartnerConference brochures and banners
- Zevenwacht Chef School & Zevenwacht Wine FarmCreation of their websites
- Kristensen RestaurantsDesign of menus, websites and print media for a period of 3 years
(La Med, Quay Four, Black Marlin and Morton’s Restaurants) - Hello AfricaVarious presentations, print media and their website
- ArconVarious print media and digital mailers
- Winelands Caterers & Floral ServicesCreation of their websites
- Market HubPresentations, print media and digital media for their clients
- Southern Cape VineyardsElectronic mailers as well as their website
- Du Toitskloof WineryWebsite and PowerPoint presentations
- Olive Branch Guest HouseWebsite, digital mailers & brochure
- ClicksDesign & PowerPoint presentations
- TenacityTemplates, web icons & infographics
- Miranda the Panda Children’s bookImage editing, book layout & project management
